Curry Brand

As Under Armour’s most recognized ambassador and signature athlete, it only made sense for the brand to create its very own sub-label for NBA legend Stephen Curry. Comprising lifestyle products as well as performance products made for the hardwood, Curry Brand benefits from innovative Under Armour technologies like Flow and HOVR. The brand has also produced nostalgic and fun collaborations with Sesame Street and Sour Patch Kids. Key products from Curry Brand include the Curry 4, Curry 1, and Curry HOVR Splash 2.